Question 3
- State one use of specimen H in the marketing of fish products. [1 mark]
- List five items that could be used in place of specimen H in the marketing of fish products. [5 marks]
- State six advantages of using specimen H in the marketing of fish products. [6 marks]
- State three disadvantages of using specimen H in the marketing of fish products. [3 marks]
Observation
In part (a), majority of the candidates did not write correct answers. They mentioned advertisement instead of mentioning packaging, display etc.
In part (b), majority of the candidates were able to list five items that could be used in place of specimen H in the marketing of fish products.
In part (c), majority of the candidates were able to state six advantages of using specimen H in the marketing of fish products.
In part (d), majority of the candidates were able to state three disadvantages of using specimen H in the marketing of fish products.
The expected answers include:
(a) Use of specimen H (cardboard box)
- used for packaging fish products
- for transporting fish products
- to display fish products
(b) Alternatives to specimen H (cardboard box) in the marketing of fish products
- polythene bag/nylon bag/nylon/
- jute bag
- paper bag
- aluminium sheet
- basket
- leaves
- foil
- plastic box/bowl
- sack
- carton
(c) Advantages of using specimen H (cardboard box) in the marketing fish products
- it is light/portable
- not likely to cause injury
- can easily be handled or lifted by mechanical equipment
- could be stacked without damaging the fish
- it is biodegradable
- can be branded
- could be lined with impervious non-staining materials
- it is collapsible for ease of transportation/movable
- it is inexpensive/cost effective/cheap/affordable
- it is presentable
(d) Disadvantages of using specimen H (cardboard box) in the marketing of fish products
- not reusable
- easily damaged/easily torn/not durable
- not suitable for wet conditions/wet products/destroyed by water